Having cut her teeth as an Art Director on well-known television shows, Ruth started to take commissions for interior design projects in London as a sideline that would allow her to exercise her artistic side fully. As well as offering her the creative outlet she so craved, it also proved to her that this was perhaps the direction her career should take.

Ruth had the idea to create a family business that various creative members of her family could contribute to, especially her mother. “I wanted to sew the seeds of a family business that made use of our assorted creative skills and brought together our different styles. In terms of making the leap into self-employment, I have always seen life as a bit of an adventure so thought ‘why not?’”

Having taken the brave step to relocate back to Cornwall to pursue her new venture, Ruth came to Outset Cornwall to get some basic information on where to start with her new business idea, and how best to plan to maximize the chances of launching a successful business. “Outset gave me a good rounded knowledge of how to run and prepare for all aspects of business. Although I am still learning, I know that Outset is there to offer guidance and inspiration throughout my journey.

“We currently make funky picnic stools, windbreaks and cushions, which we will be selling to retailers, and will soon be bringing out a range of greeting cards and printed fabrics that will be used in the products in the future. We have so many ideas, including a building renovation service – it is really exciting!”

Ruth’s insatiable energy and positivity is the key driving force behind a business that is going from strength to strength. With the support of her family and Outset Cornwall, Ruth plans to create an innovative, sustainable business with fun, fresh and practical products.

Outset Cornwall has been funded by the ERDF Convergence programme which invests in activities that will have a long-term impact on the growth and develop of the Cornish Economy.